I had some fascinating conversations with a few founders and business leaders last week that made me think deeply about culture, and especially its true foundation.

While clear, authentic communication is absolutely critical to building a values-driven culture, the real bedrock is something far less glamorous: simple, sometimes-boring, often difficult consistency.

I spent 6 months delving into various opportunities and thinking about where my skills and experience overlap with what brings me joy. I found myself returning time and again to the remarkable opportunity that exists in truly engaging and authentic employee communication, tightly linked to organisational purpose.

Picture this: An ultra-modern, intuitive, frictionless tool with superior UX to replace a clunky, outdated, manual procedure and save people hours (if not days) of work, significantly reduce the margin for error and save the company hundreds of thousands in costs.